Piotr Rolla

Piotr Rolla

Piotr is the founder and CEO of FSWO, an event marketing and brand experience agency that has been designing and delivering events for brands, companies and institutions in Poland for over 18 years. Under his leadership, FSWO has delivered hundreds of projects for recognizable organizations, working with brands such as Amazon, Heineken, Herbalife and BMW, while developing its expertise in event strategy, digital activities and responsible event production, which is confirmed, among others, by the EcoVadis Silver Medal. In his everyday work, he combines the perspective of an agency owner, a practitioner of the creative market and a business partner for whom not only ideas matter, but also data, risk, budget and the measurable value of a project. In his view, the biggest challenge in purchasing creative services is properly defining value, rather than simply comparing costs.